Make Your Business a Community Landmark by Using LED Signs

“How do I get there?”

“Go down Main Street until you come to Acme Business, the one with the red blinking signs, turn left…”

Wouldn’t it be nice if you were Acme Business? Having people use your business to give directions? Can you imagine what that would do for your business?

Similarly, what if you were known as the business who put current community messages and alerts on your LED Signs, do you think that would keep people looking at your Business LED Signs?

Many LED Sign owners think the only way to use their sign is to put up their sales messages. I will admit that is a key use but it is not the only use. If you put in a mix of community related messages and time/temperature messages you will quite possibly be surprised at how this will lead to increase to revenues over time.

Let me explain why it works than I will give you some ideas of the types of messages you can display.

Obviously you want to put sales messages on your sign. The risk is that people will stop looking at your sign after it has been up for a while. You can counteract this by putting up messages that are relevant to current events in your community.

This will keep people looking at your Business LED Signs to see what is going on in the community. It will also build goodwill towards your business. People will see you as giving back to the community. They will see you as a caring business owner who is interested in the best interests of the community. All of this helps to build a loyalty between your business and the community.

When it comes time to buy something you offer do you think people are more likely to think of your business, who they already feel a connection with or with one of your random competitors?

Displaying time and temperature will train people to look at your sign to see what time it is and what the temperature is. In my car, I have a reading for the outside temperature; do you know what I do? I compare the two. I also appreciate seeing the time on signs because it helps keep me on schedule (or at least lets me know how far behind I am). While I am watch the signs for this information, do you know what I see? Sales messages. Lots of them. check it here!

Suggestions Of Where To Get Community Messages

You don’t want hunting down community messages to take up your day so here are a few suggestion of how you can put it on autopilot:

  1. Contact the police about receiving Amber Alerts for your area
  2. Let the local schools know you will put important information on your sign for them (snowy days, etc.)
  3. Have the local theaters call you with upcoming shows
  4. Get the local sports results from the newspaper
  5. Have your church send you messages about their local mission work and donation drives

The list goes on and on, but if you do just those 5 things you will have more than enough community messages.

What Should The Mix of Messages Be?

Here is message rotation I recommend to my clients:

  • Time/temperature
  • 2-3 sales messages
  • Community message
  • 2-3 sales messages

As you can see, it does not take a lot but I think you will find it will really pay off! get complete news from

Contact a Sign Company For LED Sign Displays

A business plan with the right advertising strategy will help your business grow much more quickly using Business LED Signs. While there are many methods to promote a business, experience shows that the effective means are achieved through good advertising. In fact, advertising can be the most important factor in increasing the popularity of your business or product.

Marketing and communication messages created by LED signs are some of the most effective ways to help you increase the number of new customers to your business because they attract potential customers that pass by your business on a regular basis. They may not even know your business is there without a unique and lively business sign. LED signs are the most effective way to promote businesses like hotels, retail stores, and restaurants because an electronic message board is the best and most attractive method to convey information to the public.

Business LED Signs are incredibly effective in attracting public attention businesses, but can also help municipalities improve their relationship with the public. Effective visual communications can attract attention to special announcements, news, events, promotions, specials, or other types of public information. Government organizations, schools, churches, and fire stations can use electronic signage to provide the latest real-time information to their communities and customers. check their site here:

The messages placed on the electronic message centers are quick and easy to program and are usually controlled by Microsoft Windows-based software. You can connect directly to your computer with a serial port or USB, fiber optic cable or modem to display your message. In addition, LED business signs are very energy efficient because the LED bulbs themselves draw very little energy compared to other electrical light bulbs. Reducing costs for a business these days is crucial for their success and growth.

Inside a building or a commercial hub you will frequently find informational displays are done with color LED signage. Similarly, color Business LED Signs outside a building or public place (like a market, restaurant, or shopping area) can communicate valuable marketing information to customers like product sales, or specific business promotions. One thing that makes the LED sign display so powerful for outdoor applications is that it commands attention even if you are far from the display location. It creates impulse sales for many businesses because people driving by didn’t realize the business had the product or service they were looking for.

An LED display is a very efficient way to make people aware of your business, services and, products. The most important thing is to evaluate your business needs and create a business plan with specific advertising strategies to meet those needs. Growing your customer base means growth and profit and a very visible, state-of-the-art, and proven method of advertising like an LED display will make that possible.

Many national sign companies can provide Business LED Signs but also have a wide range of other sign products to help your business get the exposure to the passing public needed. For example, they have internally illuminated signs, window signs, channel letter signs, and identification signs of many types. Talk to a sign company to find out the best sign required to promote your business, products, services, and events.…